In China, Dell Clings Tightly to the Waning PC

The ailing consumer giant plans thousands of new retail shops
Michael Dell in Beijing Photograph by Nelson Ching/Bloomberg

After a year spent trying to take his namesake company private, Michael Dell closed his leveraged buyout on Oct. 29. Now he and his partner, private equity group Silver Lake Partners, are focused on turnaround strategies for the struggling PC maker. Dell is pushing higher-margin servers and other equipment for corporate data centers, yet it’s not downplaying PCs in every market. In China especially, Dell wants to build a franchise around them.

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