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Meredith Parker, a 23-year-old sales rep in New York, spends most nights out meeting friends or attending work events. Any night but Monday.
That’s when she rushes home to watch ABC’s “The Bachelor,” a reality show that begins its 18th season in January. In an era when DVRs, TiVo and Web-TV services like Netflix make it easy for audiences to view programs any time they want, Parker would rather see her favorite program right when it airs. Parker’s motivation: the social-media frenzy that surrounds the show.