Seinfeld Pledges to Help Make Acura Master of Its Domain: Cars

What’s the deal with auto commercials showing cars driving through the desert? Who does that? Not Acura, if Jerry Seinfeld has anything to say about it.

“For the most part, car advertising is a total turnoff to the consumer; I think it needs a complete reboot,” Seinfeld said in a phone interview. “It’s too commercial-y and fear-based. Stop showing us the cars driving through the desert.”