Marchionne Said to Hire Obama Car Czar for Chrysler Advice

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Fiat SpA Chief Executive Officer Sergio Marchionne hired Ron Bloom, who helped run President Barack Obama’s auto-industry team, to advise the carmaker on buying the rest of Chrysler Group LLC, people familiar with the matter said.

Bloom, now a Lazard Ltd. vice chairman, will assist the Fiat CEO in trying to strike a deal with the United Auto Workers’ retiree health-care trust, the only other shareholder in Chrysler, said the people, who asked not to be identified because the matter is private. Marchionne needs an agreement to complete his takeover of the U.S. auto manufacturer.