Venture Capital for Yoga, 'Webrooming,' Hipster Hot Spots Want Kids: July 24
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YogaFit owner Beth Shaw is thinking about taking venture capital. “The yoga sector is really heating up,” she tells Adriana Gardella. [New York Times]
The industry jargon for researching a product online and then buying it in a brick-and-mortar store is “webrooming.” E-commerce giant Wayfair is charging local businesses a small fee to refer people doing this to storefronts, writes J.J. Colao. [Forbes]