Apple's Plan to Make Its iOS Software Look Cool Again

For the first time in years, Apple is under pressure to prove its design is still cool
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At Apple’s 24th Worldwide Developers Conference, starting June 10, many things will be reminiscent of years past. Tim Cook will take the stage at Moscone West and deliver a keynote speech. He’ll report how many apps users downloaded and how much money app makers have earned. He’ll probably wear jeans.

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