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Novartis Treated Doctors to Fishing, Hooters Outings, U.S. Says

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Novartis AG was sued by the U.S., for the second time this week, for allegedly paying kickbacks to increase prescription-drug sales.

Novartis plied physicians with expensive dinners, speaker fees, fishing trips and outings at Hooters restaurants to get them to increase prescriptions of the company’s drugs, the U.S. said in a complaint filed yesterday in Manhattan federal court. Federal health care programs were forced to pay millions of dollars for kickback-tainted claims as a result, the U.S. said.