News Corp. Plans to Call Entertainment Spinoff 21st Century Fox

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News Corp.’s entertainment business, due to be spun off from the rest of the company in the next few months, will go by the name 21st Century Fox, giving a modern-day twist to the company’s 78-year-old film-studio brand.

News Corp. announced the plan in a statement yesterday, reversing a previous decision to call the business Fox Group. Billionaire Rupert Murdoch, the founder of News Corp., will become chairman and chief executive officer of the new company, which will include film and television units.