Innovator: Hui Zhang's Hiccup-Free Streaming Video

Hiccup-Free Streaming Video
Photograph by Carlos Chavarria for Bloomberg Businessweek

There are seven words you can’t say on television, but only one that would-be viewers hate to see fill their online video screens: buffering. Researcher NScreenMedia estimates media companies lose $2 billion a year in ad revenue because 1 in 5 consumers gives up on patchy online videos. Computer science professor Hui Zhang says he can stop that.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.