Pursuits
BMW-Mercedes Hatchbacks Head for India After China Flop: Cars
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Hatchbacks from BMW, Mercedes-Benz and Audi grew so popular in Europe that the luxury carmakers bet Chinese consumers would feel the same way. They didn’t. Next stop: India.
The German companies say they plan to sell small cars in India from this year, with Daimler AG’s Mercedes-Benz introducing the entry-level A-Class in mid-2013, followed by Bayerische Motoren Werke AG with its 1-Series. Volkswagen AG’s Audi may introduce the similar-sized A3 in 2014.