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Yahoo Advances as CEO Sees Growth in Technology, Small Deals

Yahoo! Inc. rose to the highest price in a year after new Chief Executive Officer Marissa Mayer outlined her turnaround strategy for the biggest U.S. Web portal, emphasizing mobile technology and personalized services.

Mayer aims to grow as fast as competitors in online search, display advertising, mobile applications, and products such as e-mail, she said yesterday on her first call with analysts since being named CEO in July. Yahoo earlier reported third-quarter profit and sales that topped analysts’ estimates.