What Do Pro Designers Think of Arby's New Logo?

As it approaches its 50th anniversary in 2014, Atlanta-based restaurant chain Arby’s has redesigned its iconic cowboy hat logo and launched a new ad campaign about “slicing up freshness.” It’s Arby’s first logo redesign since 1975, and the makeover seems aptly timed as Arby’s recovers from a series of mishaps—most infamously, when a Michigan teen found a worker’s severed finger in a sandwich earlier this year.

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