Peugeot Heirs Profit From Nursing Homes as Carmaker Slides: Cars

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As PSA Peugeot Citroen uses up 200 million euros ($260 million) in cash every month, the family that founded the French automaker and can determine its fate is getting better returns from alternative investments -- like nursing homes.

The acquisition of 7 percent of Orpea, which operates assisted-living facilities, is part of a diversification strategy in the last decade that has reduced the automaker’s share of assets in the family’s listed holding company to 35 percent from more than 90 percent in 2000.