The Rise of the Corporate Chaplain

A growing number of company clergy are counseling American workers, one desk at a time
Elise Bissell, at Driver’s Village in Cicero, N.Y. Photograph by Gregory Halpern for Bloomberg Businessweek

Roger Burdick knows how to sell cars. Driver’s Village, his gigantic sales outlet in Syracuse, N.Y., is housed in a former shopping center, Penn-Can Mall, which went out of business in 1996. Four years later, Burdick bought the 80-acre property and in 2003 moved his dealerships to the building’s perimeter. As you circle the former mall you encounter one showroom after another, 360 degrees of cars. You can buy an Audi, BMW, Buick, Chevrolet, Chrysler, Dodge, Fiat, or Ford—and that’s just through the letter F. Inside the facility there are now about two dozen “shoppes,” including car rental agencies, a driving school, and law offices.

To continue reading this article you must be a Bloomberg Professional Service Subscriber.