Warren Wages ‘War of Imagery’ to Claim Brown Senate Seat
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Republican U.S. Senator Scott Brown drives a GMC pickup while Democratic challenger Elizabeth Warren has a hybrid Ford SUV. She rakes in Hollywood cash. He draws on Wall Street. He calls her elitist. She brands him extremist.
In what’s shaping up to be the costliest Senate race in Massachusetts history, at a projected $40 million, Brown, 52, and Warren, 62, are waging what Boston University mass communication professor John Carroll calls “a war of imagery” to win votes.