Pursuits

Wine Critics More Sensitive to Flavors Buyers Can’t Taste

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The flavors described so effusively by top wine critics may not be shared by consumers who buy products based on their opinions, a researcher suggests.

Winemakers and critics surveyed in Canada were found to be much better able to sense a test chemical as intensely bitter, compared with average consumers who weren’t bothered by the taste, according to a report in the American Journal of Enology and Viticulture.