1-800-Flowers Gets No Bouquets From the Disappointed

By the time Eric Toda’s work day was winding down on Feb. 14, one thing was clear: 1-800-Flowers had failed to deliver a bouquet to his wife on Valentine’s Day. So Toda did what any reasonable Facebook employee would do: He went on Twitter to complain. As he stated in his initial tweet, “@1800flowers whats the point of paying extra to have flowers delivered on 2/14 if theyre never delivered? riddle me that. RIDDLE ME THAT!”

When Monique Gill of San Francisco tweeted that he should have gone with ProFlowers instead, Toda responded that he wished he’d sent his wife a pizza before adding “i hate you @1800flowers”. The stream of Twitter invective continued for hours, with Toda demanding that “in addition to my refund I want you to write me a letter explaining what happened, but everything has to rhyme.” He compared the online florist’s customer service unfavorably to a prostate exam and the Department of Motor Vehicles before threatening “refund, now. Or its hardball time.”