Pursuits

Saab Dealers Driving to Maserati With Unfolding Bankruptcy: Cars

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The bankruptcy of Saab Automobile has left the carmaker’s 900 dealers around the world scrambling to reinvent themselves, sometimes in creative ways.

Tom Backes, general manager at Guilford Saab in Connecticut, is considering trading in his sensible Saab wagons and sedans for the racier world of Maserati, the luxury brand owned by Fiat SpA, which is expanding its U.S. dealer network. He has also approached Mitsubishi.