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Yahoo Stakes Its Future on Engineer Unproven in Media: Tech
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As president of EBay Inc.’s PayPal unit, Scott Thompson used an eye for detail and a push into mobile payments to more than double revenue and boost the user base to more than 100 million. He’ll face a bigger challenge at the helm of Yahoo! Inc.
Thompson, 54, must lure users and advertisers back to a company besieged by declining sales and shrinking market share. His appointment yesterday as chief executive officer makes it less likely that Yahoo, the biggest U.S. Web portal, will continue to pursue strategic options such as selling the entire company, said Clayton Moran, an analyst at Benchmark Co.