The United States of Vanity

A survey of America's deep-seated superficiality

No matter how you slice, nip, or tuck it, America is a shallow country, but its commitment to bodily enhancement runs deep. Bloomberg Businessweek takes a scalpel to the map of the U.S., revealing our vanity in all its excess. Which city is the vainest? Which is the fittest? Which has the most tanning salons per capita? Which has ordered the most Shake Weights? And which has let itself go?

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