Samsung to Make Ivory Coast Its Commercial Hub in West Africa
This article is for subscribers only.
Samsung Electronics Co. wants to make Ivory Coast its commercial hub in West Africa and plans to open 14 stores in the country next year, said Kyung Heon Kim, vice president of the Seoul-based company.
Samsung is planning to build its biggest store in Africa in Abidjan, Ivory Coast’s commercial capital, Kim told Bloomberg in a Nov. 17 interview in the city. “The store will be as big as the ones we have in Seoul, Paris or Dubai,” Kim said.