SAP in Arab Spring Push to Make Up for Southern Europe Slump
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SAP AG, predicting a “struggle” in southern Europe amid the sovereign debt crisis, is intensifying its push to sell software to governments in emerging markets as they upgrade communications and computing systems.
“There’s a lot of appetite from Africa and especially the Middle East, northern Africa region, regarding our public sector solutions,” Franck Cohen, head of operations in Europe, the Middle East and Africa for Walldorf, Germany-based SAP, said in an interview.