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Mango Windows Phones Give Nokia Apps to Strike Back at Apple

Nokia Oyj, which missed out twice on the love-in between smartphone users and their applications, may have a chance with Microsoft Corp.’s Windows Phone 7 to attract writers of the next “Shazam” or “Angry Birds” blockbuster.

Third-party applications helped make Apple Inc.’s iPhone the most profitable smartphone as users flocked to a handset with a slick touchscreen and an online store that has grown to more than 425,000 games and other programs. Google Inc.’s Android system, supported by dozens of manufacturers, also lured developers and became the best-selling smartphone system in the first quarter, soaring past Nokia’s Symbian software.