Lady Gaga’s ‘Born This Way’ Heads to Biggest Debut Since ’01
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Lady Gaga’s “Born This Way,” from Vivendi SA’s Universal Music Group, is poised to become the biggest album debut since ‘N Sync’s “Celebrity” in 2001, buoyed by sales for 99 cents at Amazon.com.
The album, released May 24, will sell about 1.15 million copies in its first week, Billboard.biz projected today. That would be the most since ‘N Sync sold 1.88 million copies in a week, Nielsen SoundScan said in an e-mail.