AT&T Takes On Groupon With $10 Promotion for Daily Deal Site
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AT&T Inc., aiming to tap the billion-dollar market for online coupons dominated by Groupon Inc., will introduce its own discount site in about a month in Los Angeles, Atlanta and Dallas-Fort Worth.
The site, on its yellowpages.com subsidiary, is sweetening the deal for consumers who register with a $10 credit beginning today, said Dawn Benton, an AT&T spokeswoman.
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AT&T Takes On Groupon With $10 Promotion for Daily Deal Site