Google’s YouTube Ad-Linked Video Views Jump to 3 Billion a Week
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YouTube is running advertisements on videos more than 3 billion times a week, a 50 percent increase from May, helping Google Inc. wring more revenue from its largest acquisition.
Ad growth for the video-sharing website has also led to a surge in sales for makers of video clips for the site, said Shishir Mehrotra, director of product management at YouTube. The gain in ad-supported video views means that the company is making money on about one-fifth of its 14 billion weekly views, he said.