Pursuits
EBay to Buy Brands4friends to Boost Fashion Sales
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EBay Inc., the largest e-commerce marketplace, agreed to buy Brands4friends, Germany’s biggest online shopping club, to increase fashion sales in Europe.
EBay will pay $200 million in the deal, the San Jose, California-based company said today. EBay will also gain Brands4friends’ equity stakes in U.K. shopping club SecretSales.com and in Japan’s brands4friends.jp.