Zurich Adds U.S. Clients After Buying AIG Auto Unit

Zurich Financial Services AG, the insurer that got more than a quarter of policy sales from the U.S. in the first nine months of this year, is adding customers at a unit acquired from American International Group Inc.

Zurich, based in the Swiss city of the same name, bought bailed-out AIG’s U.S. auto-insurance business last year to gain Internet sales. The unit, 21st Century Insurance Co., competes with Warren Buffett’s Geico Corp. and Progressive Corp. in making sales directly to clients, rather than through a broker.