Groupon Aims to Emulate Facebook, Not Yahoo, After Deal Fizzles

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Groupon Inc., which rejected a Google Inc. takeover last week, is betting it can keep increasing its valuation after walking away from a deep-pocketed suitor, something Facebook Inc. pulled off and Yahoo! Inc. failed to do.

Groupon, the Chicago-based provider of online coupons, spurned an offer of as much as $6 billion that included performance incentives, a person familiar with the matter said last week. The startup will decide next year whether to go the route of an initial public offering instead, the person said.