Startup Fever: College Students Have It Bad

Editor's Note: With today's story on the boom in entrepreneurship on college campuses, Bloomberg Businessweek begins an occasional series on the world of startups. The series will focus on MBAs and undergraduate business students who developed their ideas or launched their businesses while still in school, and the many ways their schools helped them get their new ventures off the ground. For a look at some business students trying to build their own businesses, check out our slide show.

New York University seniors Katie Shea and Susie Levitt were interning at Goldman Sachs Group (GS) and Citigroup-Smith Barney (C) when their sore feet inspired them to start a $10,000 dorm-room company selling foldable flat shoes that come in their own tote bag.