Pursuits
BMW F-1 Engineers Shift Race From Ferrari to Electric Vehicles
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Bayerische Motoren Werke AG engineer Jochen Schroeder used to spend his days trying to beat Ferrari on the streets of Monte Carlo. Now, he’s chasing Nissan, Chevrolet and Mitsubishi models in the electric-car race.
Schroeder, 39, spent three years developing electronic components for 220 mile-per-hour Formula One cars until BMW’s decade-long engagement in the racing circuit ended last November. BMW dropped out of Formula One to free up resources for electric-car development, redeploying 50 engineers to maintain its lead as the world’s largest maker of luxury autos.