Economics
Welcome to the Redesigned Bloomberg Businessweek
Welcome to the Redesigned Bloomberg Businessweek
This article is for subscribers only.
In the five months since Bloomberg LP acquired and I became the magazine's editor, not one of our 900,000 subscribers and 4.7 million readers has written to demand a thorough redesign. I've seen letters about our coverage of President Obama and Goldman Sachs (not surprisingly, they're split down the middle) and letters about the pronunciation of my last name. (Josh is really fine.) Yet no one has felt the need to critique our fonts.
So why, you may be asking, does the magazine suddenly look so different?