The Corporate Shape Shifters

Startups

San Jose

Wall Street

Detroit

Job Security

Entrepreneurs

Venture Capital

Environment

Finance

Great Britain

Board Directors

Europe

United Kingdom

In a June 8 blog post for the Harvard Business Review, Rita McGrath of Columbia University's B-school lays out why the lifespan of a company's competitive advantage in this day and age is "nasty, brutish, and short." She says one thing that separates the sheep from the goats among corporate strategists is the ability to let go of an expired game plan. But even in enterprises nimble enough to switch gears, many will fire employees associated with the operations being abandoned while hiring new pe

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