Employee Engagement: What It Is and Why You Need It
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As someone whose job it is to advise companies on employee engagement, I was fascinated to read "Making Employee Engagement Fashionable" by the CEO of Gucci recently on BusinessWeek.com. As I was moved to comment on the column, strategic recognition is the key to fostering a truly engaged workforce.
As the recession drags on, company leaders are looking for any solution to boost morale, increase productivity, and help gain competitive advantage. Employee engagement is rapidly becoming the answer for many organizations, though many remain confused about the benefits of employee engagement, what it is, and how to foster it in their organizations.