Salesforce.com Leaps Into Cloud Computing
With the launch of Force.com Sites, Marc Benioff aims to revitalize Salesforce.com, and its stock, by adding customer feedback services
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Salesforce.com Chief Executive Officer Marc Benioff strides into San Francisco brunch spot Ella's, clad in workout clothes, replete with baggy shorts and a baseball cap. It's an unusual look for an executive known for pinstripes and boldly colored ties.
Then again, the different look befits a person who's about to take the company he founded into uncharted territory. Grazing on a salad, the stocky executive says he's stepped up his workout schedule in the run-up to Nov. 3, when Salesforce (CRM) will announce a new Web site-hosting business at its annual user conference in San Francisco. "By the end of my keynote, I want our customers to think about us in a new way," Benioff says.