Peer-to-Peer Advertising

Following the successful Scarface campaign, ad agency Ayzenberg Group is on the leading edge of this emerging marketing trend

Ayzenberg Group is a well known name among video game marketing circles. They've worked for a large group of companies, including Sony Online Entertainment, Ubisoft, and Midway while handling properties such as EverQuest II, Prince of Persia and Blitz. They market titles using strategies such as branding, creative and print as part of the "360 degree integrated marketing" philosophy Ayzenberg holds.

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