Speaking Out: Apple's and Pixar's Steve Jobs
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Note: This is an extended, online-only version of the Q&A that appears in the August 18-25 issue of BusinessWeek.
Q: Many tech companies have cut research and development spending because they believe the industry is slowing down. You haven't. Why?
A:
What has happened in technology over the last few years has been about the downturn, not the future of technology. A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of [customers], they would continue to open their wallets. And that's what we've done. We've been turning out more new products than ever before, and Apple (AAPL ) is one of only two companies making money in the PC business. We're not making a lot, but other than Dell (DELL ), we're the only one. Others are losing money -- a lot of money.