Internet Software Developer Inktomi Wants to Be Household Name
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When Inktomi Corp. sold shares to the public two years ago, some Goldman Sachs bankers working on the deal joked that the initial offering was a tough sell because the company's business was hard to explain.
EBay Inc. was easy. Investors could log on to the online auction site and buy Beanie Babies for their kids. It wasn't as easy to kick the tires of Inktomi, a self-described ''Internet infrastructure'' company. It develops Web search engines and software to speed, monitor and analyze Internet traffic.