Two Efficiency Gurus Who Failed Their Own Course

Covey and Smith merged their companies--and now need help

In the past decade, Stephen R. Covey has become a cult hero to those looking for ways to make their lives and businesses more effective. His best-selling manifesto, The 7 Habits of Highly Effective People, has sold nearly 13 million copies since it was first published in 1989. By the mid-1990s, Covey had turned such commonsense bromides as "putting first things first" into nearly a $100 million-a-year empire of books, tapes, and seminars, and was counseling 82 of the 100 largest U.S. companies.

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