Lemonade Stands On Electric Avenue
Net sales booths sell everything from staplers to pet products
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You won't find many shops on Main Street that sell strictly refrigerator magnets. The items are cheap, and demand for them is rarely strong enough to justify renting an entire storefront. They're the ultimate in a niche business. On the Internet, however, none of that matters.
Just ask Chris Gwynn of Quincy, Mass. His two-year-old online magnet store, Fridgedoor.com, which he started as a part-time gig, has allowed him to quit a well-paying job and focus exclusively on his startup.