Annual Design Award Winners
THE BEST PRODUCT DESIGNS OF THE YEAR
This article is for subscribers only.
Need to design a product? Require a new product line? How about a bigger product development strategy? Not broad enough? How about help in creating an innovative corporate culture?
For answers, just check out the 1997 Industrial Design Excellence Awards of products from around the world, juried by the Industrial Designers Society of America and sponsored by BUSINESS WEEK. The fast-evolving field of product design is pervading all the nooks and crannies of the business world in the U.S., Europe, and Asia. CEOs are turning to its special problem-solving abilities to fulfill business needs that go beyond the traditional functions of industrial design.