Talk About Life In The Fast LaneDavid Woodruff
In mid-June, the day before a 300-mile stock-car race at his Michigan International Speedway, Roger S. Penske got word that a brutal heat wave had softened an 800-foot stretch of the track's new asphalt. If the pavement shredded, as it threatened to do, the race might not run and Penske would both lose money and suffer the sharp embarrassment of disappointing 100,000 fans, a host of sponsors, and a national television audience.
To continue reading this article you must be a Bloomberg Professional Service Subscriber.
If you believe that you may have received this message in error please let us know.