The New Stars Of Retailing

Ask Ira Neimark and Marvin S. Traub to reminisce, and you'll get a feel for the heady days of retailing. Neimark, chief executive of Bergdorf Goodman, can still picture the Christmas of 1938, when, as a page at Bonwit Teller in New York, he saw customers such as the Vanderbilts shopping for stocking stuffers, footmen in tow. "I fell in love with the store and the attitude," says Neimark. And Traub recalls arriving fresh from Harvard business school at Bloomingdale's, a barn of a store he later turned into the country's capital of fashion glamour.

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