Nestle’s Nespresso Growth Hit by Swiss Contender Migros: Retail

In kitchens across Switzerland, a supermarket retailer is staking a claim on the world’s biggest food company’s growth, one coffee capsule at a time.

The popularity of knock-off coffee pods sold by Migros, the second-biggest retailer in a country with a population smaller than New York City, contributed to a slower start to the year for sales of single-serve Nespresso, said Nestle SA’s investor relations chief Roddy Child-Villiers. Nespresso has been among the fastest-growing major brands at Nestle over the past decade.