Apple Helps Czech Mole Enter $21 Billion U.S. Toy Market
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Krtek, the Czech cartoon mole known throughout communist Europe for decades, is seeking to break into the $21 billion U.S. toy market with the help of Apple Inc.
The launch of the stuffed-animal version of Krtek (pronounced Kir-teck) aboard the U.S. Space Shuttle Endeavour on this day last year spurred 22-year-old Czech student Karolina Milerova, the granddaughter of Krtek’s late creator, Zdenek Miler, to commission IPad and IPhone apps designed to entertain kids from Prague to Peoria.