, Columnist
Just Eat Is In a Bit of a Pickle
Trying to win the custom of Burger King and KFC heralds a shift away from its "asset-light" model.
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Just Eat Plc is almost unique in the online food delivery market in that it actually makes money. And plenty of it.
Unlike Uber Technologies Inc.'s food delivery service and British rival Deliveroo, Just Eat doesn't for the most part have its own army of couriers. It connects hungry customers with nearby restaurants, and it's the latter who are responsible for getting their cuisine to the diner's door.
