Andrea Felsted, Columnist

Ocado's Found a Grocery Deal, Not the Second Coming

Investors' reaction to its Casino agreement looks overdone.

November 28, 2017 at 10:23 AM UTC

Andrea Felsted is a Bloomberg Opinion columnist covering consumer goods and the retail industry. Previously, she was a reporter for the Financial Times.

Inside An Ocado Group Plc Distribution Centre — Chris Ratcliffe/Bloomberg

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Ocado's full delivery has finally arrived without substitutions or omissions.

The U.K. online grocery retailer said on Tuesday that it had signed a deal with Casino Guichard-Perrachon SA for the French supermarket to use its technology.