Gillian Tan, Columnist

Greenhill's Lifeline Still Leaves a Sick Patient

Without a meaningful rebound in advisory fees, it's no better than a Band-Aid.
Photographer: Photographer: Victor J. Blue/Bloomberg
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Has Greenhill & Co. Inc.'s Scott Bok been reading Gadfly?

Some six weeks after I wrote that the flailing boutique advisory firm should consider some self-help, it has bitten the bullet. Late on Monday, the New York-based investment bank revealed a dramatic plan to resuscitate its stock, which has slumped along with its fee pool as is struggled to win new business. Call it a last stand.