, Columnist
Survival of the Fittest Hurts Mazda and Subaru
The automakers' great management and top-drawer returns can't make up for lack of scale.
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Sometimes it's more important to be the biggest than the best.
That's certainly the case for Mazda and Subaru-maker Fuji Heavy, the unattached minnows in Japan's rapidly consolidating automobile industry. The carmakers will both miss targets and see declining revenue this year, the Nikkei Asian Review reported Tuesday, in part because of the yen's strength.