Tracking the 2016 Presidential Money Race

August 21, 2016
By Bill AllisonBill Allison, Mira RojanasakulMira Rojanasakul and Brittany HarrisBrittany Harris

On August 20, Hillary Clinton and Donald Trump—and some of the super-PACs that back them—reported to the Federal Election Commission how much money they raised and spent through July. Here are the latest totals in the never-ending campaign for cash.

Hillary Clinton

Campaign Raised to Date . . . . . . . . . . . . . . . . . . . . . $315.4M

Spent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $256.9M

Cash on Hand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $44.4M


Super-PACs Raised to Date . . . . . . . . . . . . . . . . . . $131.0M

Spent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $92.7M

Cash on Hand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $40.0M


Total Raised . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $446.4M

Total Spent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $349.6M

Total Cash on Hand . . . . . . . . . . . . . . . . . . . . . . . $84.4M

Donald Trump

Campaign Raised to Date . . . . . . . . . . . . . . . . . . . . . $125.2M

Spent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $86.8M

Cash on Hand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $38.4M


Super-PACs Raised to Date . . . . . . . . . . . . . . . . . . . . $12.1M

Spent . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $8.9M

Cash on Hand . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $3.7M


Total Raised to Date . . . . . . . . . . . . . . . . . . . . . . . . . $137.3M

Total Spent . . . . . . . . . . . . . . . . . . . . . . . . . . . . $96.7M

Total Cash on Hand . . . . . . . . . . . . . . . . . . . . . . . . . $42.1M

Clinton vs. Trump, Dollar-by-Dollar

Clinton raised more in July 2016, the month she officially became her party's nominee, than in any other month so far. So did Trump, who after largely self-funding his campaign has ramped up his fundraising efforts. While Clinton continued to outpace her Republican rival overall, Trump topped Clinton again in raising money from small-dollar donors, whose support is sometimes taken as a gauge of grassroots enthusiasm.

Clinton outraised and outspent Trump in July, when her campaign flooded the airwaves with ads promoting her own campaign and attacking her rival.

Clinton

JULY

51.0M . . . . . . . . . . . . . . . . . Raised

36.9M . . . . . . . . . . . . . . . . . . Spent

58.5M . . . . . . . . . . . Cash on Hand

Trump

JULY

36.2M . . . . . . . . . . . . . . . . . Raised

18.0M . . . . . . . . . . . . . . . . . . Spent

38.4M . . . . . . . . . . . Cash on Hand

In July, Trump put another $2.1 million of his own money into the campaign. Including the $47.5 million in loans he made to his campaign during the primaries, which he forgave in June, Trump has put $48 million of his own money into the race.

Trump Total Receipts*

Itemized (> $200)
Unitemized (< $200)
Loans, Transfers, Other

Clinton Total Receipts*

Itemized (> $200)
Unitemized (< $200)
Loans, Transfers, Other

* Includes loans and contributions from the candidate, transfers from party committees, rebates and refunds from vendors and other receipts.

Party Money

The Republican National Committee has raised $50.4 million more than its Democratic counterpart. Thus far, Trump, who touted his independence from big money during the primary season, has relied heavily on the RNC as a vehicle for larger donations. Clinton and Trump have formed joint fundraising committees to collect money for their respective parties in chunks of $334,000 or more.

Clinton


Democratic National Committee

TOTALS AS OF JULY

$150.5M. . . . . . . . . . . . . . . . . . . . . . . Raised

$147.3M. . . . . . . . . . . . . . . . . . . . . . . Spent

$10.1M. . . . . . . . . . . . . . . . . . . Cash on Hand

Trump


Republican National Committee

TOTALS AS OF JULY

$202.4M. . . . . . . . . . . . . . . . . . . . . . . Raised

$172.8M. . . . . . . . . . . . . . . . . . . . . . . Spent

$34.5M. . . . . . . . . . . . . . . . . . . Cash on Hand

Joint Fundraising Committees

Hillary Victory Fund

TOTALS AS OF JUNE

$141M. . . . . . . . . . . . . . . . . . . . . . . Raised

$99.1M. . . . . . . . . . . . . . . . . . . . . . . Spent

$41.9M. . . . . . . . . . . . . . . . . . . Cash on Hand


Hillary Action PAC

TOTALS AS OF JUNE

$5.4M. . . . . . . . . . . . . . . . . . . . . . . Raised

$0.6M. . . . . . . . . . . . . . . . . . . . . . . Spent

$4.8M. . . . . . . . . . . . . . . . . . . Cash on Hand

Joint Fundraising Committees

Trump Make America Great Again Committee

TOTALS AS OF JUNE

$6.7M. . . . . . . . . . . . . . . . . . . . . . . Raised

$0.5M. . . . . . . . . . . . . . . . . . . . . . . Spent

$6.2M. . . . . . . . . . . . . . . . . . . Cash on Hand


Trump Victory

TOTALS AS OF JUNE

$25.4M. . . . . . . . . . . . . . . . . . . . . . . Raised

$13.6M. . . . . . . . . . . . . . . . . . . . . . . Spent

$13.3M. . . . . . . . . . . . . . . . . . . Cash on Hand

Outside Money

Contributions to presidential campaigns are capped at $2,700, but super-PACs can raise money in unlimited amounts. While Trump long disavowed super-PACs during the primaries, pro-Clinton groups continued to pile up cash from wealthy patrons: Thus far, 37 donors have given $1 million or more to groups supporting her. Several super-PACs have been competing for Trump supporters, but the candidate hadn’t signaled support for any of them. That left would-be donors uncertain about where they should put their money.

Super-PACs Supporting Clinton

Priorities USA Action

TOTAL AS OF JULY

$109.M. . . . . . . . . . . . . . . . . . . . . . . Raised

$70.8M. . . . . . . . . . . . . . . . . . . . . . . Spent

$38.7M. . . . . . . . . . . . . . . . . . . Cash on Hand

Super-PACs Supporting Trump

Make America Number 1

TOTAL AS OF JUNE

$2.0M. . . . . . . . . . . . . . . . . . . . . . . Raised

$0.5M. . . . . . . . . . . . . . . . . . . . . . . Spent

$2.0M. . . . . . . . . . . . . . . . . . . Cash on Hand

Correct the Record

TOTAL AS OF JUNE

$6.4M. . . . . . . . . . . . . . . . . . . . . . . Raised

$5.9M. . . . . . . . . . . . . . . . . . . . . . . Spent

$0.4M. . . . . . . . . . . . . . . . . . . Cash on Hand

Great America PAC

TOTAL AS OF JUNE

$7.4M. . . . . . . . . . . . . . . . . . . . . . . Raised

$6.4M. . . . . . . . . . . . . . . . . . . . . . . Spent

$1.0M. . . . . . . . . . . . . . . . . . . Cash on Hand

American Bridge 21st Century

TOTAL AS OF JUNE

$12.1M. . . . . . . . . . . . . . . . . . . . . . . Raised

$11.6M. . . . . . . . . . . . . . . . . . . . . . . Spent

$0.9M. . . . . . . . . . . . . . . . . . . Cash on Hand


Ready PAC

TOTAL AS OF JUNE

$3.5M. . . . . . . . . . . . . . . . . . . . . . . Raised

$3.9M. . . . . . . . . . . . . . . . . . . . . . . Spent

$0.0M. . . . . . . . . . . . . . . . . . . Cash on Hand

Rebuilding America Now

TOTAL AS OF JUNE

$2.2M. . . . . . . . . . . . . . . . . . . . . . . Raised

$1.6M. . . . . . . . . . . . . . . . . . . . . . . Spent

$0.6M. . . . . . . . . . . . . . . . . . . Cash on Hand


Committee to Restore America's Greatness

TOTAL AS OF JUNE

$0.5M. . . . . . . . . . . . . . . . . . . . . . . Raised

$0.4M. . . . . . . . . . . . . . . . . . . . . . . Spent

$0.1M. . . . . . . . . . . . . . . . . . . Cash on Hand


Top Individual Donors to Clinton and Trump

Wealthy donors began contributing to the super-PACs backing Clinton before she declared her candidacy. Trump too is now is accepting their help in the general election.

Top Donors to Clinton Campaign and PACs

$11.1M . . . . . . . . . . . . . . S. Donald Sussman

10.1M . . . . . . . . . . . . . . Haim & Cheryl Saban

9.2M . . . . . . . . . . . . . JR & Mary Kathryn Pritzker

7.0M . . . . . . . . . . . . . . . . . . . George Soros

7.0M . . . . . . . . . . . . . . . . . . . James Simons

6.0M . . . . . . . . . . . . . . . . . S. Daniel Abraham

Top donors to Trump campaign and PACs

$5.8M . . . . . . . . . . . . . . .Robert Mercer & family

2.1M . . . . . . . . . . . . . . . . . . . . . . . Geoff Palmer

1.5M . . . . . . . . . . . . . . . . . . . . . . . Phil Ruffin

0.95M . . . . . . . . . . . . . . . "Papa" Doug Manchester

0.90M . . . . . . . . . . . . . Duke & Hannah Buchan

0.90M . . . . . . . . . . . . Darwin & Katrina Deason

0.90M . . . . . . . . . . . . Llwyd & Diana Ecclestone



* Includes donations to campaign committees, joint fundraising committees and allied super-PACs.

Spending Breakdown

It was an expensive primary season, and now that the general election is officially under way, the money is expected to flow even faster. Clinton, who began spending substantially early last year, already has campaign infrastructure and staff in place in key states, and a super-PAC backing her has booked more than $100 million worth of television ads before the November vote. Trump, having profited from free media coverage throughout the primaries, has yet to spend a comparable amount.

Candidates have to build infrastructure and get their message out while building a stockpile of money for the fall. Spending too fast can leave a campaign short of money when it matters most while spending too slowly can lead to a weak ground game on election day.

82%
Clinton

TOTAL CAMPAIGN BURN RATE

69%
Trump

TOTAL CAMPAIGN BURN RATE

Trump spent less than any other top tier candidate in the 2016 primaries, and despite an influx of cash, has been slow to increase spending for the general election.

Spending increased rapidly as the primary season began, but the Clinton campaign maintained a steady cash balance.

Spending Breakdown for the Trump Campaign

TOTALS

Top Categories for Trump Campaign

JULY

$8.4M. . . . . . . . . . . . . . Digital Consulting/Online Advertising

$2.7M. . . . . . . . . . . . . . . . . . . . . . . . . . . .Air Travel

$1.8M. . . . . . . . . . . . . Hats, T-shirts, Buttons, Freight, etc.

$0.9M. . . . . . . . . . . . . . . . . . . . . . . . . . Merchant Fees

$0.8M. . . . . . . . . . . . . . . . . . . . . . . . . Facility Rental

$0.8M. . . . . . . . . . . . . . . . . . . . . . . Credit Card Payment

$0.8M. . . . . . . . . . . . . . . . . . . . . . . . Legal Consulting

$0.5M. . . . . . . . . . . . . . . . . . . . . . . . Field Consulting

$0.5M. . . . . . . . . . . . . . . . . . . . . . . . . . . . . Payroll

$0.2M. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Rent


* Categories are approximate; Does not account for refunds

Top Vendors for Trump Campaign

JULY

$8.4M. . . . . . . . . . . . . . . . . . . . . . . . . .Giles-Parscale

Web design and digital marketing

$1.9M. . . . . . . . . . . . . . . . . . . . . . . Private Jet Services

Private air transportation

$1.4M. . . . . . . . . . . . . . . . . . . . . . . . . .Ace Specialties

Promotional materials: hats, t-shirts, mugs, etc.

$0.8M. . . . . . . . . . . . . . . . . . . . . . . . . . American Express

Credit card payments

$0.7M. . . . . . . . . . . . . . . . . . . . . . . . . . . . .Jones Day

Law firm

$0.6M. . . . . . . . . . . . . . . . . . . . . Westin Cleveland Downtown

Hotels

$0.5M. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Stripe

Payment processing technology

$0.5M. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Tag Air

Private air transportation (Owned by Trump)

$0.4M. . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cali-Fame

Hats

$0.3M. . . . . . . . . . . . . . . . . . . . . . . . . Air Charter Team

Private air transportation


* Categories are approximate; Does not account for refunds

Spending Breakdown for the Clinton Campaign

TOTALS


Top Spending Categories for Clinton Campaign

JULY

$25.9M. . . . . . . . . . . . . . . . . . . . . . .Media Placement

$2.9M. . . . . . . . . . . . . . . . . . .Payroll & Benefits

$1.6M. . . . . . . . . . . . . . . . . . . . . . .Payroll Taxes

$1.5M. . . . . . . . . . . . . . . . . . . . . . . . . . .Travel

$0.7M. . . . . . . . . . . . . . . . . . . . . .Media Production

$0.3M. . . . . . . . . . . . . . . . . . . . . . . . . . . .Venue

$0.3M. . . . . . . . . . . . . . . . . . . . . . . . .Insurance

$0.2M. . . . . . . . . . . . . . . . . . . . . . . . . . . .Rent

$0.2M. . . . . . . . . . . . . . . . . . . . . . .Phone Services

$0.1M. . . . . . . . . . . . . . . . . . .Merchandise Fulfillment


* Categories are approximate; Does not account for refunds

Top Vendors for Clinton Campaign

JULY

$25.9M. . . . . . . . . . . . . . . . . . . . . . . . . .GMMB

Advertising, consulting, advocacy agency

$1.7M. . . . . . . . . . . . . . . . . . . . . . . . . . .ADP

Human resource, payroll services

$1.5M. . . . . . . . . . . . . . . . . . .Executive Fliteways

Private air transportation

$0.3M. . . . . . . . . . . . . . . . . .Dixon Davis Media Group

Political communications strategy and production

$0.2M. . . . . . . . . . . . . . . . . . . . . . . . . .Aetna

Health insurance

$0.2M. . . . . . . . . . . . . .Switchboard Communications

Communications platform and delivery

$0.2M. . . . . . . . . . . . . . . . . . . . .Temple University

Venue

$0.1M. . . . . . . . . . . . . . . . . .Putnam Partners

Communications strategy and media production

$0.1M. . . . . . . . . . . . .Forest City Pierrepont Associates

Rent

$0.1M. . . . . . . . . . . . . . . . . . .Financial Innovations

Merchant services and payment processing


* Categories are approximate; Does not account for refunds